Why should I cover/insure my Equipment?

Posted by on Sep 28, 2015 in Blog

Some photographers feel that the equipment is their “life blood” and they couldn’t do without it so for them then insurance is the most sensible solution. It means they have some “hiring in costs” should the worst happen and they need equipment to continue with work commitments whilst any claim is being considered.

There are important things to think about when covering equipment for example making sure you insure ALL of it. All insurers operate a system called “averaging”. This means that if you have a total loss claim and you have not insured all your equipment, then you will only get a proportion of the value back.

For example, if you have €10,000 worth of equipment and only insure ½ of it – say €5,000 then under the averaging clause you should not expect to receive more than ½ of your claim back – €2,500. This is something that is not unique in just the photographic market so look out for it.

If you have equipment that you don’t want to insure as you don’t use it and you feel it has no value then try and get rid of it – maybe on ebay or adverts.ie. If you are keeping it as a back up then you should be insuring it just in case.

Another way to ensure you don’t fall foul of the “averaging” clause is to list every item you insure. This means if you have a total loss, then the items on the list will be paid for at the values you have specified. The downside to this is if you have bought a new piece of equipment and not yet notified insurers of it, it will probably not be covered. When you insure your equipment, make sure you list any item over €1,000 with the insurance company. It is wise to let them know the make, model, serial number and replacement cost from the beginning then there should be no quibbling over value. In some cases, if you are going to be abroad for a while, and not be replacing equipment it is probably worth giving them a complete list. That way, if anything happens whilst you’re abroad, they have all the details to hand.

All Insurers who provide cover for professional photographers should offer new for old cover. After all, the equipment is important to you and should the worst happen, then you will want replacement equipment. This is no good if you are insured on a 2nd hand basis! Always make sure you insure your equipment to replace, as new, should the worst happen – and make sure the insurers are quoting on a new for old basis – if not, walk away! After all, it is lovely to have a Canon 5D that you paid €500 but it would cost you around triple to replace and Insurers aren’t going to hunt around for a 2nd hand one at the value you paid so you could end up losing out!

A large number of photographers tend to try and add their equipment onto a household policy. It is really important, that if you do this you realise should you have a claim this will affect your Contents cover renewal and you need to ensure that the Insurer knows exactly what is being covered, values of equipment and the fact you are using it professionally. Don’t just take a customer service advisor’s “yes” over the phone – if it isn’t a specific photographic insurer get it in writing! It is also important to get answers to the right questions – are they covering you in unattended vehicles? What about late into the evening?

Camera Insurance is a registered business name of the O'Loughlin Insurance Group.D O'Loughlin & Co Ltd. T/A O'Loughlin Insurance Group is regulated by the Central Bank of Ireland.
Registered in Dublin No. 104227. Registered Office: Little North Street, Swords, Co Dublin. Directors: Paul O'Loughlin, Michelle Richardson.

P O'Loughlin Financial Services Ltd. T/A O'Loughlin Insurance Group is regulated by the Central Bank of Ireland. O'Loughlin & Co. Limited T/A O'Loughlin Insurance Group is regulated by the Central Bank of Ireland.
Camera Insurance and Musician Insurance are registered trading names of D. O'Loughlin & Co. Limited. Business registration number - 496764